Put your customer at the heart of your business with Design Thinking

Do you want to design strategies, products and experiences around your customer?

Are you concerned that the customer’s voice is not being listened to in your organisation?

This hands-on workshop will explore how human-centred design can help develop innovative solutions for the most complex challenges organisations face today.

Objectives

Learn how to use Design Thinking to create better products, services and experiences for your customer
To work in a team to visualise and design a possible new product or service and to assess the market, business and technical merits of that concept
To learn to listen to the voice of a customer (VoC) and empathise with them
To evaluate the financial viability of a new product or service.
To be able to assess risks in design assignments.
Get to grips and practice with tools such as customer personas, customer journey models and empathy maps
Work on real challenges that your business is facing with Design Thinking
Generate fresh ideas to meet these challenges and create action plans to bring them to life

Key benefits

Build a culture of customer-centric innovation
Learn a tried and tested process for meeting your customer needs
Deliver greater value to your customers and drive sustainable growth for your business
Empower your team to become customer advocates and Design Thinkers

Why Make Happy?

Make Happy provides highly trained and experienced facilitators who are focused on making your workshop as productive as possible. We offer a range of processes and tools and will design your workshop specifically to meet your needs. Our clients range from game-changing tech firms like Uber to world-leading Universities like UCL.

Our facilitators are certified in LEGO Serious Play, Osborn-Parnes Creative Problem Solving, FourSight Thinking Profile and Basadur Applied Innovation.

Get in touch

To book this course or enquire about a bespoke training programme for your team, get in touch on +44 20 7275 8531 or fill in our enquiry form (only the first three questions are required).