Team building
Lego Serious Play is designed to increase empathy and understanding between participants, foster collaboration, and create a safe environment to tackle thorny issues. This means that it can help bind new teams together, resolve conflicts within a group, and create substantially higher-performing teams.
Creativity
Research shows that using a ‘hands-on, minds-on’ process such as Lego Serious Play activates parts of the brain that encourage creativity and new thinking. It also ensures that, unlike traditional team-building exercises, everyone feels heard and everyone’s ideas are shared.
Strategy
Modelling complex ideas through Lego helps people articulate and discuss thoughts that may not be easy to express purely verbally. Importantly, it is a problem-solving process. So the focus is always on ‘how can we make this work,’ not ‘that will never work because…’